Knowledge is a powerful tool in trade and business, and GWITA ensures that our members are equipped with the right skills to succeed. Our training and educational programs focus on:
International Trade & Market Access
- Understanding the African Continental Free Trade Area (AfCFTA) and how it benefits women entrepreneurs.
- Navigating export procedures, tariffs, and trade regulations in Ghana, Africa, and beyond.
- Providing country-specific trade information to help members expand into new markets.
Entrepreneurship & Business Management
- Training in financial literacy, bookkeeping, and business financing options.
- Business development strategies, including branding, marketing, and customer relations.
- Guidance on business registration, legal frameworks, and tax compliance.
Technology & Digital Trade
- Teaching women how to leverage e-commerce platforms for business expansion.
- Introducing fintech solutions, digital payments, and online banking for trade facilitation.
- Utilizing social media marketing and digital branding to grow their businesses.
Leadership & Negotiation Skills
- Equipping women entrepreneurs with confidence and skills to engage in high-level business negotiations.
- Encouraging women to take leadership roles in trade organizations and business networks.
- Building a network of strong, influential women in trade to support one another.
Outcome: Members gain hands-on knowledge, skills, and resources to manage and expand their businesses sustainably.